Marie’s jaw dropped to the floor, when her future husband handed her their first order for 200 knit dresses. The sample had been made on a whim, and she had hoped the store would order 20 - maybe, if luck was on their side. As a professional model, who went by the surname of St. John, Marie didn’t set out to create a fashion powerhouse.
St. John clothing is positively timeless, but if you‘ve ever found yourself looking to match or replace a piece from a set it helps to know when your pieces were originally produced. While this may not always be possible, most St. John garments made after 2001 include a coded season / group label sewn in at the side seam or behind the brand label.
The format for these tags includes two lines:
On the top line, the first two letters refer to the season and usually read as “SP” for Spring, “CR” for Cruise or “FA” for Fall. These letters are followed by the two numbers which represent the date code for the year in which the garment was produced. For example “FA 02” would represent Fall 2002; while “SP 10” would represent Spring 2010.
On the bottom line, the “GP” stands for “Group” and the number represen
If you’re a fan of St. John clothing and have come across the term “Caviar” while shopping the collection, and if your anything like me, it’s undoubtedly given you pause. The term actually refers to the garments color – Black. But "Caviar" is anything but basic black, so when it comes to pairing up your St. John suits and separates it’s important to know the difference!
If you love BCBGMAXAZRIA clothing as much as we do, then you've probably caught yourself wondering "Who designs BCBG clothing" at least once. BCBG, is the lifetime vision of one man: Max Azria. That's right, Max Azria is founder, designer, chairman and chief executive officer of BCBG Clothing Designs. He is responsible for designing and creating all those gorgeous BCBG jacket, BCBG Dresses, and BCBG shoes that we all know and love! His BCBGMaxAzria label is one of America's leading design houses, with collections that include BCBG evening dresses, BCBG cocktail dresses, BCBG handbags, small leather goods, licensed outerwear, footwear, and more! His collections include BCBGMAXAZRIA, which was BCBG's first big collection, BCBGeneration, and a high-end Max Azria Runway Collection. Combined his collection offer up thousands of designer per year, and outfit women for everything from special occasion and the office, to their weekend escapes! So how did Max Azria become the fashion legend that he is today? Funny you should ask...
As one of the most famous women's shoe designers of the twentieth century, one might never have guessed that the Italian shoemaker, Salvatore Ferragamo actually came from quite humble beginnings. Born in 1898, Salvatore Ferragamo spent his teenage years working as an apprentice in a woman's shoe shop
Arthur Lasenby Liberty was born in Chesham, Buckinghamshire in 1843. He was employed by Messrs Farmer and Rogers in Regent Street in 1862, the year of the International Exhibition at Kensington in London. By 1874, inspired by his 10 years of service, Arthur decided to start a business of his own, which he did the next year.
Zapateros. That's pretty much how the folks at Pedro García define themselves. Shoemakers, in the most traditional sense of the term...and the most avant-garde sense of the term. At the helm now is the third generation of a family devoted to footwear. The saga, however, dates back to grandpa García, the first Pedro, who founded the business in the hectic year of 1925
Brunello Cucinelli was born to a family of modest means on September 3, 1953, in Castel Rigone (Perugia). In 1972, he earned a diploma as a land surveyor in Perugia. He studied at the School of Engineering of Perugia University from 1972 to 1974.
At 25 years old, he realized that dyed cashmere could be a great innovation (until then, cashmere only came in neutral, basic shades). He started his business, without financial means, in a small 40 sq. m. workshop. After his second year of business, he hired his first employee. Brunello Cucinelli's first export markets were Germany and the United States, which were considered financially solid countries.